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6 tips for building an effective and secure Marketing Technology stack
6 Tips for building a Super Effective and Secure Marketing Technology stack
Financial Marketers worldwide say their primary challenge is executing a data-driven customer experience strategy in a fragmented system to deliver a unified view of the customer experience across touchpoints, followed by silos of customer data that remain inaccessible across the entire organization.
To overcome this challenge, marketers need to have the optimal set of Marketing Technologies which enable them to take control of their Customer Experience and enhance their Marketing ROI. In this #WebinarWednesdays, FirstHive, an alumni of our 2020 FinTech Accelerator Programme, will be taking you through 6 Top Tips for building a Super Effective and Secure Marketing Technology stack.